What’s on St Kilda & Southside

As a freelance content creator for What’s on St Kilda & Southside, I bring the energy of Melbourne’s bayside to life through social media content that’s engaging, local, and highly shareable. From viral moments like the Sunrise Silent Disco to community-driven storytelling, many of the page’s top-performing posts have been created by me – blending strategy, creativity, and a deep understanding of what makes audiences stop, watch, and connect.

Photoshoot Project Management

For the City of Port Phillip’s 2025 Winter campaign, I produced and managed a multi-day photoshoot, liaising with photographers, talent, and local businesses to capture content across Albert Park, Middle Park, Elwood, and Ripponlea.

The campaign rolled out as Instagram Reels, short-form videos, and copywriting for the What’s on St Kilda Southside channels, spotlighting local favourites.